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Why Phishing Still Works on Small Businesses

Most small businesses don’t get breached by a sophisticated zero-day exploit. They get breached because someone clicked a link in an email that looked exactly like an invoice from a vendor they actually use.

Phishing works because it targets attention, not technology. A message arriving at a busy moment, appearing to come from a boss or a known supplier, asking for something urgent — a password reset, a wire transfer, an invoice payment — bypasses most technical defenses entirely.

What actually helps

  • Short, recurring training — not a once-a-year slideshow nobody remembers.
  • A simple, blame-free way for staff to report “this looked off.”
  • Multi-factor authentication on email and financial accounts, so a stolen password alone isn’t enough.

Curious how your team would do? Learn about our training programs or talk to us.

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